NEREA SANCIO


Spanish senior creative based in Los Angeles. Her work spans creative direction, narrative systems, strategy and campaign rollouts for artists and brands across culture and entertainment.

LINKEDIN
NEREASANCIO@GMAIL.COM



SONY MUSIC- ARDE BOGOTA

AMAZON MUSIC I

AMAZON MUSIC II

SONY MUSIC- CUPIDO
(Coming soon) 

FOOT LOCKER

UNIVERSAL MUSIC- LA BLACKIE

JUANA PALOMA

DIABLO IV

BEA PELEA

THYSSEN-BORNEMISZA NATIONAL MUSEUM

KAYDY CAIN

CUPRA

LOS METALES DE LA MAYA

HYUNDAI









CLIENTS








AWARDS









SERVICES


Creative Direction
Narrative Systems 
Brand Storytelling 
Campaign Rollouts 
Content Strategy 
Creative Consulting 
360 campaigns

my role: concept & pitch ideas. 

What if the new jersey wasn’t introduced by current players — but by one of Manchester City’s OGs?

PUMA was launching a retro-inspired Manchester City kit and needed a campaign that could live across music, gaming, art, and fashion.
 I joined DUDE London alongside Diego Andrés and Edu Benito to create the idea that won us the pitch.

We started from one thought: Manchester City is built on its past and its present.
 The past is the foundation; the present builds on it, honors it, and keeps it alive.
 That thinking led to the concept:
 WHAT WE’RE MADE OF MAKES US LIVE FOREVER.
I was involved through the pitch phase before the campaign moved into production with the agency and client teams.
 When it launched, it became one of PUMA’s most celebrated drops that year — and went on to win a Silver CLIO Award.




Agency: DUDE LONDON
Creative freelance team: Diego Andrés / Edu de Benito.