NEREA SANCIO


Creative & Copywriter from Spain, based in LA. Specialized in concept development and ideas for brands and music artists. Everything has a story—if not, I’ll make one up. A fun one, I promise.


WORK
Loteria de Navidad
Amazon Music I
PUMA Manchester City    
Amazon Music II
Diablo IV
Gloosito S.U.V
Atlantic Records Gloosito 
Foot Locker
Universal Music la Blackie
Juana Paloma
Thyssen-Bornemisza National Museum
CUPRA
Kaydy Cain
Hyundai
Los Metales de la Maya


About me
LINKEDIN
NEREASANCIO@GMAIL.COM

This 80s iconic video game wants to launch its new version in a big way. Well, in a small way too. Instead of having the same launch for all countries, Blizzard Entertainment wanted each one to have an ad hoc and an insightful campaign. For Italy and Spain, they called it DUDE. This is when Diego Andrés and I come in. Our role was to feed the team with insights, data and curiosities about the country that would lead to an idea. We submerged the team into Cuarto Milenio TV show, Young Beef, traditions and forbidden names to arrive at the most famous national artworks: The Goya’s paintings and The Garden of Earthly Delights. All this brainstorming turned into a big campaign developed by the top creatives in the agency. 

So if you need a quick brainstorming session, or if you want to boost some briefs with some crazy ideas, text me, I’m totally in. 

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Agency: DUDE LONDON.
Freelance Team: Diego Andrés / Nerea Sancio.

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